Real estate agent most searched for job on Google in Australia, data finds
Australians are most curious about becoming real estate agents ahead of any other jobs, according to new Google search data from BizCover.
The online business insurance company analysed data from the search engine for over 700 job titles with the phrase “how to become”.
The searches were made between August 2023 and July 2024 and BizCover took into account location data and search volume.
Sign up to The Nightly's newsletters.
Get the first look at the digital newspaper, curated daily stories and breaking headlines delivered to your inbox.
By continuing you agree to our Terms and Privacy Policy.“How to become a real estate agent” was the most common query, with Australians searching for the term an average of 37,300 times a month.
Second on the list was justice of the peace, with psychologist, pilot and paramedic rounding out the top five.
The top searches showed there was high demand for public sector roles, BizCover said.
On average, there were over 25,000 searches a month for “how to become a justice of the peace”, followed by 21,500 searches for a psychologist and almost 19,000 for a paramedic.
The data also indicated there was growing interest in social media-related roles, with “YouTuber” receiving 5550 searches and “content creator” receiving 2600.
“This trend indicates a shift towards digital and creative roles, driven by the rise of online content consumption,” BizCover said.
Despite this, there was a “steady” interest in skilled labour and trades jobs such as builder (6570 searches) and mechanic (4210 searches), indicating an ongoing demand in the sector.
BizCover head of marketing Sharon Kenny said the data reflected the ever-changing aspirations of Australia’s workforce.
“It’s fascinating to see how varied these interests are, ranging from real estate to essential service roles like paramedics and pilots,” she said.
“Additionally, there is consistent demand for skilled labour across the country, reflecting Australia’s dynamic job market landscape.”
The most Google ‘how to become’ searches
1. Real estate agent - 37,300 searches
2. Justice of the peace - 25,500 searches
3. Psychologist - 21,500 searches
4. Pilot - 20,900 searches
5. Paramedic - 18,900 searches
6. Psychiatrist - 16,600 searches
7. Mortgage broker - 14,760 searches
8. Flight attendant - 14,700 searches
9. Police officer - 12,420 searches
10. Firefighter - 12,000 searches
11. Nurse - 11,710 searches
12. Physiotherapist - 11,540 searches
13. Social worker - 11,300 searches
14. Pharmacist - 10,640 searches
15. Teacher - 10,650 searches
16. Vet - 10,600 searches
17. Doctor - 10,230 searches
18. Finance adviser - 9,720 searches
19. Project manager - 9,420 searches
Originally published on 7NEWS
