Woolworths slammed for Scan&Go Trolley trial in Sydney that’s ‘making customers employees’

Ella Loneragan
The Nightly
Woolworths has been blasted over a big change to the shopper experience.
Woolworths has been blasted over a big change to the shopper experience. Credit: woolworths_au/TikTok

Woolworths has been blasted over a big change to its shopping experience.

The supermarket giant has introduced an upgrade to its trolleys that has sent the internet into a tizzy.

The Scan&Go Trolley trial taking place in Sydney will allow customers to scan their items while doing their shopping using a touch-screen device.

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Woolies shared the major news to TikTok on Friday, demonstrating how the trolleys will work and urging shoppers to “give them a try”.

TikTok users, however, were not happy with the new system, with many saying it is the job of employees to scan the items.

“Adding Woolies employee to my resume,” one user joked.

“Woolies, we are tired….,” wrote another.

Woolies shared the major news to TikTok on Friday, demonstrating how the trolleys will work and urging shoppers to “give them a try”. 
Woolies shared the major news to TikTok on Friday, demonstrating how the trolleys will work and urging shoppers to “give them a try”.  Credit: Michael Wilson/The West Australian

“Do we need to go out the back to stock the shelves too?” wrote a third.

Others claimed Woolworths is using the technology to avoid other issues, such as a limited amount of registers and high prices.

“Please just open up registers! One register isn’t enough, some people still only shop with cash,” one user begged.

“Woolies will do anything but make food affordable,” wrote another.

Some social media users joked the trolleys may promote stealing.

“My (grocery shop total) gonna be $50 cheaper lessgo,” wrote one user.

“What if I forget to return the iPad? (Need one for uni),” commented another in response to the new strategy that will allow customers to unlock tablets on their ‘digital trolley’ by scanning their Everyday Rewards card.

The Woolworths website claims the trolleys will save time, allow shoppers to keep an easy track on their budget through logging items on their phone and make the check-out process easier by paying in-app.

The trial is currently taking place at Woolies Windsor store in Sydney, however, the company said they are hoping to roll it out to more stores in the near future.

Originally published on The Nightly

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